Breeze, What struck me was in clicking on the buttons for each CB you see all the different available reports and risk models for each. EVEN vehicle history reports! You name it, if there is data for it, they can model something out of it...good or bad (most likely bad) for the consumer and mostly in favor of the lender or business!
Oh, okay. I see. I guess it didn't get my attention because I already know they could do most of that. There's a database for everything, LOL. They're just putting it in with credit info on this. Did you know that they can even find out about your check purchases - the major check printers sell your info too. So if you think you have a hidden bank account, guess again. And if you use that little preferred customer card for discounts at the grocery store, they can find out exactly what you buy. I won't use one. That's why we need tougher privacy laws. breeze
Take a look at this - click on the links to "underwriting" and "direct marketing" They got everything about you and your insurance for sale. breeze